FRSHR offer several unique advantages over traditional ad channels such as billboards and social media. These advantages include:
Physical Engagement & Brand Recall
- People physically hold the bottle, which makes the brand more memorable than a passive glance at a billboard or a scroll-past on social media.
- A water bottle may stay with a person for hours (or even be taken home), giving prolonged brand exposure versus the seconds typically spent viewing a digital or billboard ad.
Guaranteed Distribution
- Every bottle is handed out, ensuring direct exposure, unlike social media where ad impressions may not result in actual engagement.
Functional Value
- Unlike a billboard or banner ad, a water bottle serves a real purpose, which makes people more receptive to the brand message and less likely to discard it immediately.
Targeted Event-Based Advertising
- FRSHR places bottles at events, where demographics and interests are often known (e.g. fitness expos, concerts, sports games). This lets advertisers reach specific target audiences more directly than billboards on a highway or general social media ads.
& more!
We do offer discounts to all returning partners! Discounts vary and depend on how many times you have previously advertised with us.
The best way to get started is to shoot us an email and then we can get started on how we'll showcase your brand.
All bottles are distributed throughout all of Melbourne at street sides and events such as markets, expos, festivals and more!
Currently, there are only the 3 packages: Standard, Wide Reach and 360° Exposure. However, we have plans to implement new packages in the near future.
Contact us at frshr@outlook.com.au and we'll be happy to answer any questions.
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